Strategic Planning/SWOT analysis
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**Academically connected membership! | **Academically connected membership! | ||
*Positive financial balance! | *Positive financial balance! | ||
*Good contacts with allied orgs. in cultural institutions | *Good contacts with allied orgs. in cultural institutions. | ||
* | *Geographic diversity [also a negative] - presence in membership and on committee in most states. | ||
*Public awareness of WP, great goodwill. | *Public awareness of WP, great goodwill. | ||
*English language community | *Connection to broader WM movement and associated capabilities. | ||
*English language community that reduces interaction costs. | |||
*Cheap, good software development infrastructure. | |||
===Weaknesses=== | ===Weaknesses=== | ||
* | *Lack of membership engagement. | ||
* | *Geographic diversity [also a positive] prevents IRL meet-ups. | ||
*Lack of communication (between cities/states, Chapter members, inter-Chapter, public). | |||
* | *Lack of a physical base. | ||
*Lack of public awareness of Chapter | *Poor separation between activities of English WP and WMAU. | ||
* | *Lack of public and community awareness of Chapter. | ||
* | *Limited capability and capacity in NFP management (e.g. fundraising, press, legal, tech, etc).. | ||
*Australia's presence on English WP is difficult to measure and inconsequential. | |||
*Crown Copyright (vs US govt public domain) therefore harder to get govt-related Australian content. | |||
*Significant section of potential user base on dial-up, satellite. Part of broader digital divide. | |||
*Lack of understanding about WMAU membership demographics. | |||
*Financial management and reporting processes are underdeveloped. | |||
*Not currently DGR / charity status. | |||
===Opportunities=== | ===Opportunities=== | ||
* | *Working with the established Australian media (e.g. ABC). | ||
* | *Working with GLAM. | ||
* | *Working with Education. | ||
* | *Diversifying fundraising (e.g. grants from WMF/philanthropy or other organisations, including tied grants) | ||
*Nearby countries/languages - | *Becoming a significant granting body. | ||
*Gov't | *Nearby countries/languages - Indonesia, NZ, PNG. | ||
*Supporting Australian editors (esp. power users). | |||
*Gov't advocacy around free knowledge issues. | |||
*Supporting and developing the volunteer network (outreach, tech, fundraising, dev). | |||
===Threats=== | ===Threats=== | ||
* | * | ||
*States feeling left out - factionalising? | *States feeling left out - factionalising? | ||
*Legal - suing for libel etc. | |||
*Legal - suing for libel etc. | *Changes on regulatory environment. | ||
* | *Potential misuse of funds (internal or external). | ||
* | *Other Chapter / WMF / WP scandal and reputational issues. | ||
* | *Reliance of single revenue stream (not wholly in WMAU control) | ||
==Background information== | ==Background information== | ||
Please go to [[Retreat_March_2009/SWOT]] to see what was identified in 2009. | Please go to [[Retreat_March_2009/SWOT]] to see what was identified in 2009. | ||
Revision as of 03:26, 16 July 2011
SWOT analysis 2011
This is a work in progress document started by User:Juttavd as part of the strategic planning process.
S.W.O.T.
Strengths
- Tech savvy membership across a broad range of competencies esp. OSS.
- Members with important other positions contacts, involvement.
- Academically connected membership!
- Positive financial balance!
- Good contacts with allied orgs. in cultural institutions.
- Geographic diversity [also a negative] - presence in membership and on committee in most states.
- Public awareness of WP, great goodwill.
- Connection to broader WM movement and associated capabilities.
- English language community that reduces interaction costs.
- Cheap, good software development infrastructure.
Weaknesses
- Lack of membership engagement.
- Geographic diversity [also a positive] prevents IRL meet-ups.
- Lack of communication (between cities/states, Chapter members, inter-Chapter, public).
- Lack of a physical base.
- Poor separation between activities of English WP and WMAU.
- Lack of public and community awareness of Chapter.
- Limited capability and capacity in NFP management (e.g. fundraising, press, legal, tech, etc)..
- Australia's presence on English WP is difficult to measure and inconsequential.
- Crown Copyright (vs US govt public domain) therefore harder to get govt-related Australian content.
- Significant section of potential user base on dial-up, satellite. Part of broader digital divide.
- Lack of understanding about WMAU membership demographics.
- Financial management and reporting processes are underdeveloped.
- Not currently DGR / charity status.
Opportunities
- Working with the established Australian media (e.g. ABC).
- Working with GLAM.
- Working with Education.
- Diversifying fundraising (e.g. grants from WMF/philanthropy or other organisations, including tied grants)
- Becoming a significant granting body.
- Nearby countries/languages - Indonesia, NZ, PNG.
- Supporting Australian editors (esp. power users).
- Gov't advocacy around free knowledge issues.
- Supporting and developing the volunteer network (outreach, tech, fundraising, dev).
Threats
- States feeling left out - factionalising?
- Legal - suing for libel etc.
- Changes on regulatory environment.
- Potential misuse of funds (internal or external).
- Other Chapter / WMF / WP scandal and reputational issues.
- Reliance of single revenue stream (not wholly in WMAU control)
Background information
Please go to Retreat_March_2009/SWOT to see what was identified in 2009.